The Architects Journal publishes building study on Fitzroy Place

28th June 2016

The Architects Journal has published a building study on Sheppard Robson’s Fitzroy Place by architecture critic Jay Merrick. The article discusses the ambitious project to redefine an urban block in the heart of London’s West End into a genuinely mixed-use development set around a new public square. The piece starts by posing the question: is Fitzroy Place “an example of generous urbanism”? And then goes on to comment on the residential elements:

“The residential blocks make a contextually sophisticated townscape contribution to the east and north sides of the scheme. It’s impossible to read the difference between market and affordable apartments on either the street or courtyard facing sides of the blocks.”

And comment on the project’s design language:

“There is a visual slickness to Fitzroy Place, but it is not generic or egregiously flashy; the finessing of key features and materials is admirable”.

As part of the building study, they included this short video on the project. 

The full article can be read here.

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