399 Edgware Road, NW9 London, UK
Having achieved planning consent for a large mixed use scheme in 2006, Sheppard Robson were asked by Development Securities in 2012 to look at revised proposals for this 3 hectare site. The brief this time round was for another mixed use scheme, but with a 40,000ft² supermarket as anchor tenant. There is additional retail in the form of an oriental shopping centre and food hall, all of which fronts the Edgware Road. A residential development of circa 180 flats and houses sits alongside this, with a 420 pupil primary school to the rear of the site. The site slopes by approximately one storey from front to back, which allows the different uses to sit above car parking.
The supermarket was designed for Morrisons as tenant, which uses a ‘market street’ within its stores as a key part of the layout. Responding to this, the roof was designed with steeper vaults to create the sense of an indoor market, with this profile being represented on the façade in a sculptural form. The entrance atrium is clad with diagrid cladding which picks up on the angles of the roofs. The oriental retail follows a similar language. The residential blocks follow the faceted forms, but with a change of material to a more domestic brickwork.
The residential scheme contains apartments to the outward facing blocks which relate in scale to the developments coming forward along Edgware Road. Towards the centre of the site, the scale drops down to terraced houses fronting a pedestrianised mews which also creates permeability through the site. The school faces onto Airco Close to the rear, but addresses a square at the end of the pedestrian mews.
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